Color

The California Paints Blog

History of Color: How WW1 Created Color Forecasts

Posted on Wed, Feb 20, 2013 @ 10:00 AM

Ever wonder how the modern practice of color forecasting came to be? We turned up this feature from Technicolour, a BBC4 special dedicated to studying our understanding and use of color ranging from biology to fashion. 

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Topics: color trends, historic colors, color forecasting, color history

Reinventing Red: A Color Expert's View on Red Paint Trends

Posted on Thu, Feb 14, 2013 @ 04:10 PM

Our in-house Color & Design Strategist, Kristin Summer, was interviewed by The Paint Dealer magazine talking about their color of the month: Red.

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Topics: interior paint, color trends, red paint trends, color theory, Red trends, painting with red

It's Not Easy Buying Green (Paint)

Posted on Mon, Feb 11, 2013 @ 09:59 AM

 

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Topics: green paint, eco-friendly paint, environment friendly paint, Zero VOC Paint, environmentally safe paint information, green interior paint, buying green paint

Wishing You a Colorful New Year!

Posted on Fri, Jan 04, 2013 @ 03:04 PM

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Topics: interior paint, paint colors, exterior paint, color schemes, color trends, mid-century modern colors, paint color, art deco, neutral colors, holiday colors, DIY, art deco colors

Tips for Choosing a Painting Contractor

Posted on Wed, Dec 19, 2012 @ 09:23 AM

Here at California Paints there is one thing we love almost as much as shopping local.... and that's our painting contractors. We appreciate their loyalty, expertise and passion for using our paint, especially our Rated #1* exterior house paint, Fres~Coat. Plus, they shop local! As a home owner, you may be confused about whether or not you should hire a contractor or tackle the project yourself. No fear! Today I'll break down the good, the better, and the best reasons for hiring a professional with a little help from the Paint Quality Institute! Let's get started.

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Topics: interior paint, exterior paint, painting contractor, paint project, paint contractors, paint solutions, Paint Quality Institute

California Paints Introduces: Featured Colors of the Month

Posted on Mon, Dec 17, 2012 @ 05:14 PM

It feels like forever since I've been able to share anything colorfully fun with you! No fear! I'm here to present some exciting news that should satisfy your color withdrawals.  California Paints has introduced our December Colors of the Month Selection on Facebook.  Awesome right?! It get's better...California Paints is also going to present you with January, February, March... (you get the idea) colors of the month as well! Yay I love sharing fun colors!!! All of our December Colors incorporate appropriately named hues as well as festive shades!

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Topics: interior paint, paint colors, color schemes, 20th century paint colors, color trends, historic colors, paint color, color names, neutral colors, holiday colors

Trillion Paint Color and In-Store Tinting..... Know the benefits!

Posted on Mon, Dec 03, 2012 @ 09:51 AM

One of the greatest benefits of choosing California Paints, besides supporting a local paint retailer, is how we tint our paints to ensure your favorite colors look and last.  Trillion is our exclusive super strength colorant tinting system. When you choose a paint color and type of paint, the paint has to be tinted at the store location to produce the exact color. All paint stores tint paint, but California Paints' Trillion exclusive tinting system is 3.5 to 4 times stronger than conventional systems.  This allows for plenty of benefits, including some you might not expect! 

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Topics: paint colors, paint color, paint sheen, Zero VOC Paint, paint tinting, paint color tinting, exterior paint tinting, Trillion

Recognizing and Solving Interior Paint Problems

Posted on Fri, Nov 16, 2012 @ 01:05 PM

Odds are if you have owned a home, you have experienced one or two interior paint problems.  When I say paint problems, I’m not talking about a dilemma choosing between paint A and paint B (although I’m not doubting that is indeed a dilemma, just not the one we are focusing on today) or accidently rolling paint onto your ceiling when painting your walls (whoops).  I’m talking about waking up one day and noticing the paint on your wall is cracking, bubbling or peeling.  Now this may be due to many reasons.  Today I’d like to explore these reasons and learn a few easy methods to correct these problems and make your home look as good as new! I’d also like to present a few options to prevent such annoyances! When you use the right paint on the correctly prepared surface, there should be little reason for these problems to arise in the future. 


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Topics: interior paint, surface preparation, interior primer, common paint problems, primers, paint solutions, cracking paint, peeling paint, flaking paint

Historic Colors and the Trend Cycle - Part 2

Posted on Wed, Nov 14, 2012 @ 03:54 PM

To continue our conversation from last week… Let’s dive right back into trends and Historic Colors! We discussed the idea of trends and how both the 20th Century and Historic Colors of America coincide with the universal trend cycle.  I also highlighted some of our favorite trending hues and how to use them.  Today we will be digging deeper by exploring the idea of “timeless” colors.  And of course we will share some more of our top hues and why we love them! Let’s get started!

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Topics: paint colors, color schemes, color trends, historic colors, neutral colors

Historic Colors and the Trend Cycle -- Part 1

Posted on Fri, Nov 02, 2012 @ 03:26 PM

Trends are an interesting occurrence. Some can be fleeting while others often repeat themselves. Color trends tend to be a bit more timeless. Our Historic Colors are great example of this. These colors were distinctively trendy during their specific time period which made them memorable. Expert historians, like those at Historic New England, recognize this and give these paint colors their historic stamp of approval. These historic hues continue to appear in color trends even today. So what exactly makes some of these historic colors more significant than the rest?  Why do they continue to pop up in color trends even now?

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Topics: paint colors, 20th century paint colors, color trends, historic colors

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